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Relief for the Indentured Webmaster
Big Medium helps overworked webmasters to escape tedious website maintenance and allow them to pursue more creative and engaging projects.

"Glorified typist" is not part of the ideal job description for most web professionals, but the tedious tasks of website maintenance have turned many creative site builders into just that.

For the individual designer or webmaster, the stream of requests for minor editorial updates and additions makes for frustratingly relentless grunt work. For the employer, it's a missed opportunity, as talented employees are asked to do cut-and-paste work that doesn't tap their specialized skills.

By empowering writers, editors and business users to make website changes quickly and directly, Big Medium relieves webmasters of the burden of this misplaced role, freeing them to do what they do best: develop new site designs and features to make the organization's online experience more effective and useful.

Give clients the peace of mind that their site can easily grow and evolve.

Giving clients sites they own

For web design firms and internal designers alike, Big Medium provides the means to hand over a finished site to business users after the site design is complete. The client is no longer dependent on the designer for every editorial change large or small, and the designer is finally free of painful site updates.

What's more, delivering complete editorial ownership in this way is a great service offering, giving clients peace of mind that their site can easily grow and evolve.

While the content experts take charge of the content, designers can focus on actually designing. Because Big Medium's design templates separate content from graphic presentation, webmasters can update site designs without disturbing the content in the process. Say goodbye to excruciating redesigns: site overhauls take minutes instead of months.

At last, with Big Medium, everyone in the organization can contribute to website maintenance, enabling your staff to be more nimble, your website more effective, and your webmaster decidedly more happy.

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